All Wireless & Prepaid News
2021 Final photos
2021 Final photos

Features

 

    Gift Cards

Nov 24, 2015

Kiosks Deployed to Provide Prepaid Products

Reliable Platforms Can Generate Revenue

Arlene Hauben

Self-serve kiosks can be powerful tools for the “convenience markets” and for the prepaid market, specifically the unbanked and underserved, who make up about 28.3 percent of all households, according to federal studies.

Nov 18, 2015

5 Minutes With Kathy Tomasofsky

Acting Director of MSBA, a New Trade Group

Ed McKinley

Veteran association executive Kathy Tomasofsky is assuming a leadership role at the new Money Services Business Association during a time of great change in the industry. At the very moment that digital currencies seem poised to reshape the business, it appears that state and federal regulators are contemplating stronger rules and closer scrutiny. Against that backdrop, The Prepaid Press asked Tomasofsky about her reasons for leaving one trade group for another and what she sees ahead in prepaid and funds transfer.

Nov 11, 2015

Gift Cards for Investing

Teaching the Art of Saving

Arlene Hauben

A new use for gift cards has been launched. Giving shares of a stock to a child is not a new idea, but it’s been tricky to execute and administer. Now there is a way to skip paperwork and give the gift of investment by means of a gift card, a favorite prepaid product.

Nov 04, 2015

Driving Brand Loyalty

What it Takes to Keep Customers

Arlene Hauben

Given the intense competition in the wireless industry and scant new growth, loyalty and customer retention are major problems for postpaid and prepaid service providers, both traditional and MVNOs. Keeping your customers happy requires knowledge of your market and staying on top of what the competition is doing. So let’s see what’s happening in prepaid.

Oct 07, 2015

EMV Liability Shift is Here

Chip Cards a Milestone in Lessening Fraud

Arlene Hauben

The much anticipated Payment Networks’ Liability Shift associated with EuroPay, MasterCard, and Visa (EMV) has begun in the US, as of October 1. It’s a major milestone for financial companies, including banks and credit unions, credit card issuers, and retailers, in an industry-wide effort to decrease financial fraud.

Oct 06, 2015

Product Review

Starbucks Mobile Order-and-Pay Now App

Arlene Hauben

Always an innovator in customer loyalty and rewards programs, Starbucks is leading the way in mobile payments. The coffee and light food connoisseur has spun out its Mobile Order-and-Pay Now app nationwide.

Sep 30, 2015

Creating a Payments System

Unipagos Serves Mexico’s Unbanked

Ed McKinley

Paul Coppinger, a veteran of the US payments industry, had an epiphany when he was traveling abroad. He saw that countless people around the world don’t have access to the banking system but do have smartphones. Why not combine prepaid funds and wireless transactions, he thought, to create a whole new payments system for emerging economies?

Sep 24, 2015

5 Minutes With Ben Jackson

Director of the Prepaid Advisory Service at Mercator Advisory Group

Ed McKinley

After reporting for the daily newspaper American Banker and editing Prepaid Trends magazine, Ben Jackson made the transition from journalism to consulting. In 2009, he became an analyst for the Mercator Advisory Group and a year and a half ago earned a promotion to director of Mercator’s Prepaid Advisory Service.

Sep 23, 2015

From Plastic to Sustainable Gift Cards

Customers and Retailers Become More Environmentally Conscious

Arlene Hauben

Renewability is a quality that is increasingly important for businesses, as 57 percent of the Fortune 500 are reporting on their environmental, social and governance impacts, according to the Gift Card Network Forest Materials Committee. The gift card industry is looking for ways to be more sustainable.

Sep 10, 2015

Green Dot’s GoBank Adventure

Alok Deshpande on the Convergence of Banking and Mobile

Ed McKinley

Perhaps it should come as no surprise that Green Dot Corp. has moved beyond the de facto banking functions of prepaid cards into a more full-fledged mobile banking service called GoBank.

More